KW – copyright it
As a small business owner, you are up against the fierce competition to attract new consumers while keeping existing ones. You must distinguish your company so that when someone thinks of your products or services, they immediately think of your company name and not the other way around. A unique corporate logo or design might assist you in establishing your company’s brand in the minds of your customers. That you must have a focus on, copyright it –
If you compose original informational or promotional brochures or booklets or assemble an original products catalog, you can register and copyright the material included in those documents. Copyright can also be applied to original scripts to market and promote your company.
Promotion of your small business through electronic advertising might be beneficial. You have the option of obtaining copyright protection for your original music and speaking works. The written lyrics and the music can be protected under copyright if you pay a jingle writer to create an original piece, which you then acquire and use commercially. In the same way, both a written advertising script and a sound recording of the hand can be protected by copyright. The original work is protected, whether it is captured on a cassette tape, a vinyl record, a compact disc, or a digital recording device. If you advertise on radio or television, the original writing and the recording of the advertisement can be protected by copyright.
If your small business uses original printed works, such as logos, designs, and insignia, you can record them with the Copyright Office to protect your intellectual property rights. Whether you utilize the original printed work on your business cards, t-shirts, flyers, or booklets, the original published work is protected.
The content of your website or FTP site for your small business may contain elements that are protected by intellectual property rights. Original images, artwork, photographs, and writings can all be protected by copyright, but your domain name cannot. Copyright protection can be applied to your automated information and original computer programs. Content posted in digital daily and serial newsletters that is original can be registered and protected under intellectual property laws. If you secure copyright for an original work that you upload to an FTP server, that work is protected.
Your copyright grants you the exclusive right to use and distribute your original works. If a competitor takes a bit too much interest in your logo and begins to use it, you can take action to defend your brand. Starting with a cease-and-desist letter, notifying them of your rights and demanding that they immediately cease exploiting your work, you can build your case from there. If the unlawful use persists, you may be able to bring a civil lawsuit against the party responsible in federal court.
If you suspect your copyrighted content has been misused for illegal purposes, you can file a formal complaint with the FBI’s Intellectual Property Division, which will investigate the matter. A better option to stay away from this mashup is to copyright it.