Your client has hired you to sell the home. Sometimes you will also need to stage the house, clean it and take photos of the place. Although you may think that you are a master of all trades, it doesn’t mean that you have to do everything. A good realtor will know which tasks to delegate to focus their attention on selling clients’ homes for the highest possible price. Realtors should not use the cameras of their cell phones to take over the selling of their client’s homes. These are the top reasons every agent should hire experienced real estate photographers.
The Equipment
Every potential home buyer can now search for a property right from their computer. A home is listed on the internet as soon as it’s posted by a realtor. Professional real estate photography captures the essence of a house better than a cell phone camera. Professional photographers carry specialized cameras, wide-angle lenses, and lighting equipment.
Spectacular Curb Appeal
Home buyers are very concerned about the exterior appearance of their homes. Home buyers want to see the location of the home and the landscaping. Selling a home is all about curb appeal. As we all know, the first impression is everything. The home buyer might want to see the house at night. A professional photographer can take photos that show the home in its nightly glory.
Higher Quality
A DSLR camera does not make you a professional photographer. Proficient real estate photographers are skilled at displaying your listing. They are experts in determining the best angles and times of the day to capture the best lighting. Real estate photographers understand that composition is more important than point-and-shoot photography.
The Social-Media Effect
Are you a Facebook user? What about an Instagram account? A professional online gallery is an asset to any realtor. To drive traffic to their listings, the best realtors use social media platforms like Facebook, Instagram, and Pinterest. Real estate is hot right now. A portfolio with beautiful photos can help you get more listings and referrals despite all the competition.
