Are you looking to keep up with the latest trends in exhibition hire? If so, then you’ve come to the right place! Exhibition hire has taken off in recent years; from start-ups to established organizations, businesses of all sizes are now taking advantage of these innovative solutions. We explore the top industry statistics and trends that should be on your radar this year – so if you’re interested in spicing up your event offerings or simply becoming more well-informed about this fast-growing sector, dive in and get ready for a deep dive into 2023’s best exhibition hire insights!
The exhibition hire industry is booming, and it’s no surprise given the increasing popularity of major trade shows and events! 2023 promises to be an exciting year for the exhibition hire industry, with plenty of fascinating statistics and trends to keep in mind. Here are some facts you should know about this expansive industry:
1. The growth of digital technology has been one of the biggest drivers for the exhibition hire industry – over 80% of exhibitors now use advanced digital technologies such as AR/VR technologies, interactive display stands, smart devices, tablets, etc., at their booths or displays.
2. According to recent studies conducted by Eventbrite and Skift Research, global spending on event marketing will reach $312 billion by 2022 – this means that budgets allocated towards tradeshow booth rentals are expected to grow significantly in the near future.
3. In light of COVID-19 restrictions worldwide from 2020-2022, there’s been a steady increase in virtual exhibitions as more companies opt for online presentations over traditional physical events & shows. This trend is likely to continue into 2023 with technological advances making virtual events more realistic than ever before!
4. With sustainability being a pressing topic these days, ecofriendly exhibits and booth setups have become increasingly popular among exhibitors – 68% aim towards using sustainable materials such as bamboo furniture or LED lighting fixtures that require low energy consumption during their exhibiting efforts at trade shows & conventions throughout 2023 and beyond!
The exhibition hire industry has seen significant growth in the past few years and looks to keep going into 2023. Between the rise of digital platforms, increased customer safety measures, and numerous technology trends, this sector is primed to continue its success. A genuine interest in customer experience and an understanding of the latest industry statistics can prove invaluable in helping exhibitors secure maximum bookings with greater efficiency. With a combination of these powerful trends and the right decisions made by their team, businesses within the exhibition hire market are sure to thrive in this new year!