What is Zendesk? It is a cloud-based customer support software suitable for businesses of all sizes. It enables you to provide top-notch customer service and streamlines the process of customer support.

In today’s increasingly competitive business world, offering exceptional customer support is vital to the success of your business. This is especially important for small businesses just getting off the ground and seeking sustainable growth.

Utilizing Zendesk for small business organizations can be a game changer in improving customer retention and satisfaction, which is why any forward-thinking business growth consultant recommends it. Let us see some helpful Zendesk features for your business.

1. Manage and Organize your Users’ needs using Zendesk Support

Zendesk Support helps businesses offer exceptional customer support and boost client loyalty. It provides a wide range of features, like automation, ticket management, multichannel support, and reporting.

Whether your customers contact you via Facebook, emails, Twitter, direct messages, or Whatsapp, they can enjoy a seamless user experience.

2. Easily Respond to your Clients Immediately

Zendesk Chat is a messaging platform that allows you to chat with your clients on your mobile app, website, or even via messaging apps like WhatsApp and Facebook Messenger. This implies that you can connect with your customers wherever they are and offer them the help they need, right when they need it.

Chatbots handle basic customer inquiries and direct customers to the correct place, while proactive messaging allows you to reach out to customers first and offer them help. This means you can provide efficient and fast support to your customers without doing all the work yourself.

Zendesk Chat also comprises reporting and analytics tools that help you track your chat performance and spot areas for improvement. You can measure customer satisfaction using chat ratings and see how well your team is doing at handling customer inquiries. And since Zendesk Chat integrates with other Zendesk products, you can easily keep all of your customer support tools in one place.

3. Empower your Service Team with Zendesk Guide

Zendesk Guide is an enhanced knowledge source that you can use to empower your agent. It gathers and compiles frequently asked questions, customer requests, and product features. It also works hand in hand with Zendesk Support which hastens your team’s work and productivity.

4. Improve Customer Experience with Zendesk Explore

Zendesk Explore is a reporting and analysis tool that allows businesses to collect, measure, and improve their entire customer experience. You can collect comprehensive reports for your colleagues, like commonly asked questions, AI solutions, etc.

5. Communicate Directly with your Customers using Zendesk Talk

Zendesk Talk allows you to have a phone conversation with your customers directly from the Zendesk Interface. This way, you get to keep track of all your client interactions in one place. You can easily manage outgoing and incoming calls, set up call routing and voicemail, and transcribe and record calls for future reference.

There is also the option of integrating your Zendesk Talk with your current phone system so you do not have to switch to a new provider. This is beneficial for your company, as it allows you to provide fast and more personalized customer support to your clients.

6. Enlarge your Team’s Productivity with Zendesk Sell

Zendesk Sell refers to a CRM (Customer Relationship Management) that boosts your sales team’s efficiency and process visibility. It stores all your customer’s account information, thereby reducing the volume of activities burdening your sales team.

7. Enhance your Client’s Collaboration using Zendesk Gather

Zendesk Gather refers to a community forum platform or software. It lets your customers exchange views, collaborate, assist each other, and request improvements, rather than solely relying on the customer relations team. Customers get to harness this feature and also place a call to agents if the inquiry is complicated and requires extra attention.

8. Chat 24/7 with your Customers using Zendesk Live Chat

This feature allows you to reach your customers quickly, regardless of their locations. The Live Chat tools are vital for personalization and quick assistance.

9. The Complete Package in Zendesk Suite

You can access an all-in-one package of Zendesk features to boost your customer support and experience. It combines Zendesk Guide, Support, Talk, and Chat into one omnichannel solution. It is easy to buy, try, and set up at a favorable price. The Suites connects the dots, allowing you to select your desired channels while adequately recognizing your customers.


Every customer has their specific needs and inquiries, and being able to promptly and effectively offer solutions makes your business stand out. Businesses can use Zendesk tools that span several features to create the best customer support. Hire a Zendesk consultant and keep your clients informed and satisfied by adapting its services to your helpdesk.